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Sonoma County Transportation Authority Transportation Demand Management Branding RFP 2026

Sonoma County Transportation Authority logoSonoma County Transportation Authority
Due
Jan 4, 2027
52 days left
Primary contact
Stephanie Britt

The 30-second brief

What they're buying

The Sonoma County Transportation Authority is seeking proposals from qualified marketing communications professionals for brand development services and related marketing materials for its Go Sonoma Commutes program and website (www.GoSonoma.org). The project includes developing branding guidelines, logos, and a cohesive suite of specific marketing materials including a new employee information packet, a new resident welcome packet, and general marketing materials. Objectives include increasing awareness of shared and active transportation options, TDM programs, transit ridership, carpooling, and reducing single-occupancy vehicle travel and greenhouse gas emissions across Sonoma County. Proposals are due by January 4, 2027, at 5:00 P.M. Proposer's questions are due by December 4, 2026. Evaluation criteria include written proposal, functional requirements cost, supplier demonstrations, reference checks, and locality of the proposer.

How it's scored

Written Proposal, Functional Requirements Cost, Supplier Demonstrations, Reference Checks, Locality of the Proposer

52 days left to submitDue Jan 4

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Summary

The Sonoma County Transportation Authority is seeking proposals from qualified marketing communications professionals for brand development services and related marketing materials for its Go Sonoma Commutes program and website (www.GoSonoma.org).

The project includes developing branding guidelines, logos, and a cohesive suite of specific marketing materials including a new employee information packet, a new resident welcome packet, and general marketing materials. Objectives include increasing awareness of shared and active transportation options, TDM programs, transit ridership, carpooling, and reducing single-occupancy vehicle travel and greenhouse gas emissions across Sonoma County. Proposals are due by January 4, 2027, at 5:00 P.M. Proposer's questions are due by December 4, 2026. Evaluation criteria include written proposal, functional requirements cost, supplier demonstrations, reference checks, and locality of the proposer.

EVALUATION CRITERIA

5
  • Written Proposal
  • Functional Requirements Cost
  • Supplier Demonstrations
  • Reference Checks
  • Locality of the Proposer

REQUIRED ATTACHMENTS

3
  • Levine Act Disclosure form
  • Signed addenda
  • Sample agreement exceptions
Scope location
Sonoma County, CA

Questions about this RFP

How do I respond to this RFP from Sonoma County Transportation Authority?

Review the full solicitation document for submission requirements, evaluation criteria, and deadlines. The submission deadline is January 4, 2027. Be sure to include all required attachments as outlined in the solicitation. Submissions should be delivered to: [email protected]. For questions, contact Stephanie Britt.

Can small businesses or minority-owned firms bid on this RFP?

Most government agencies, including Sonoma County Transportation Authority in CA, encourage participation from small businesses, minority-owned, women-owned, and disadvantaged business enterprises (MBE/WBE/DBE). Check the full solicitation for any small business participation goals.

What happens after the RFP submission deadline?

After the deadline, the issuing agency reviews all submissions against the stated evaluation criteria. This typically includes a compliance check, technical evaluation, cost analysis, and may involve oral presentations with shortlisted vendors.

Can I ask questions about this solicitation before submitting?

Yes, most solicitations allow vendors to submit questions during a designated period. The primary contact is Stephanie Britt. Questions and answers are typically shared with all prospective bidders.

Show 5 more questions

What are the evaluation criteria for this solicitation?

This solicitation includes specific evaluation criteria that will be used to score proposals. The criteria include: "Written Proposal, Functional Requirements Cost, Supplier Demonstrations, Reference Checks, Locality of the Proposer" Vendors should carefully align their proposals with each criterion to maximize their score.

Where can I find more RFPs from Sonoma County Transportation Authority?

All active and historical solicitations from Sonoma County Transportation Authority are tracked and searchable. As a public authority agency, Sonoma County Transportation Authority regularly publishes solicitations. Visit the agency profile to see current open bids, past contracts, vendor relationships, and decision-maker contacts.

Is this solicitation still open for submissions?

Based on the posted deadline of January 4, 2027, this solicitation appears to still be accepting submissions. Deadlines may change through amendments or addenda, so always verify the current status directly with the issuing agency before preparing your response.

What documents are required to bid on this RFP?

Requirements vary by solicitation, but common documents include a technical proposal, cost/price proposal, proof of insurance, relevant certifications, past performance references, and any forms specified in the solicitation. This solicitation specifically requires the following attachments: Levine Act Disclosure form, signed addenda, sample agreement exceptions. Review the full document from Sonoma County Transportation Authority for the complete list.

What is the scope of this project?

This solicitation defines a specific project scope. The scope covers the following locations: Sonoma County, CA. Review the full solicitation for detailed scope requirements.

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