Loudoun County - "Recover Out Loud" Northern Virginia Regional Anti-Stigma Campaign - RFQ 716025 (2026)
Loudoun CountyCounty · Leesburg, VA- Due
- Nov 18, 2026
- 20 days left
- Posted
- Oct 9, 2026
- Contract term
- 1 year
- Primary contact
- Heather DeHaven
- (571) 627-7430
The 30-second brief
The County of Loudoun is seeking fixed-price proposals for the design, implementation, and evaluation of a comprehensive regional substance use disorder (SUD) stigma reduction initiative known as “Recover Out Loud” within the Opioid Abatement Authority’s (OAA) Gold Standard. The project serves a Northern Virginia Regional Jurisdiction cooperative including Arlington County, the City of Alexandria, the City of Falls Church, the City of Fairfax, Fairfax County, and Prince William County. Scope elements include campaign management, strategic communications, formative research, message testing, brand identity development, print and digital advertising materials, public service announcements, video production, stakeholder engagement, a Lived Experience Advisory Committee, and modular stigma reduction training for healthcare providers, first responders, educators, and the community. The submission deadline is November 18, 2026, at 4:00 p.m. Local Time. An optional virtual pre-proposal conference will be held via Microsoft Teams on October 22, 2026.
Project Management Plan, Recruitment plan for the Lived Experience Advisory Committee, Strategic Communications Plan, Messaging Framework, Campaign Brand Guide, Marketing and print materials, Public Service Announcements, Social Media Toolkit, Resource Landing Pages, Regional Training Curriculum, Training materials, Quarterly Progress Reports, Evaluation Dashboard, Final Evaluation Report, Sustainability Plan, Transfer of all final creative assets
Qualifications, Experience, and Organizational Capacity (20 points), Technical Approach and Understanding of the Project (25 points), Project Team and Key Personnel (15 points), Cost of Services (20 points), Oral Presentation and Strategic Communications Demonstration (20 points)
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Summary
The County of Loudoun is seeking fixed-price proposals for the design, implementation, and evaluation of a comprehensive regional substance use disorder (SUD) stigma reduction initiative known as “Recover Out Loud” within the Opioid Abatement Authority’s (OAA) Gold Standard.
The project serves a Northern Virginia Regional Jurisdiction cooperative including Arlington County, the City of Alexandria, the City of Falls Church, the City of Fairfax, Fairfax County, and Prince William County. Scope elements include campaign management, strategic communications, formative research, message testing, brand identity development, print and digital advertising materials, public service announcements, video production, stakeholder engagement, a Lived Experience Advisory Committee, and modular stigma reduction training for healthcare providers, first responders, educators, and the community. The submission deadline is November 18, 2026, at 4:00 p.m. Local Time. An optional virtual pre-proposal conference will be held via Microsoft Teams on October 22, 2026.
EVALUATION CRITERIA
REQUIRED DELIVERABLES
16- Project Management Plan
- Recruitment plan for the Lived Experience Advisory Committee
- Strategic Communications Plan
- Messaging Framework
- Campaign Brand Guide
- Marketing and print materials
- Public Service Announcements
- Social Media Toolkit
- Resource Landing Pages
- Regional Training Curriculum
- Training materials
- Quarterly Progress Reports
- Evaluation Dashboard
- Final Evaluation Report
- Sustainability Plan
- Transfer of all final creative assets
REQUIRED ATTACHMENTS
5- W-9 Form
- Certificate of Insurance
- Addenda
- Proof of Authority to Transact Business in Virginia Form
- Attachments A (References) and B (Pricing Proposal)
- Submit to
- https://ebsprdext.loudoun.gov/OA_HTML/AppsLocalLogin.jsp
- Duration
- 13 months
- Scope location
- Loudoun County, VA
- Reported agency
- County of Loudoun
Questions about this RFP
How do I respond to this RFP from Loudoun County?
Review the full solicitation document for submission requirements, evaluation criteria, and deadlines. The submission deadline is November 18, 2026. The solicitation specifies required deliverables that must be addressed in your response. Be sure to include all required attachments as outlined in the solicitation. Submissions should be delivered to: https://ebsprdext.loudoun.gov/OA_HTML/AppsLocalLogin.jsp. For questions, contact Heather DeHaven.
Can small businesses or minority-owned firms bid on this RFP?
Most government agencies, including Loudoun County in VA, encourage participation from small businesses, minority-owned, women-owned, and disadvantaged business enterprises (MBE/WBE/DBE). Check the full solicitation for any small business participation goals.
What happens after the RFP submission deadline?
After the deadline, the issuing agency reviews all submissions against the stated evaluation criteria. This typically includes a compliance check, technical evaluation, cost analysis, and may involve oral presentations with shortlisted vendors.
Can I ask questions about this solicitation before submitting?
Yes, most solicitations allow vendors to submit questions during a designated period. The primary contact is Heather DeHaven at (571) 627-7430. Questions and answers are typically shared with all prospective bidders.
What are the key deliverables?
The solicitation specifies the following deliverables: Project Management Plan, Recruitment plan for the Lived Experience Advisory Committee, Strategic Communications Plan, Messaging Framework, Campaign Brand Guide, Marketing and print materials, Public Service Announcements, Social Media Toolkit, Resource Landing Pages, Regional Training Curriculum, Tr. Proposals should clearly address how each deliverable will be met.
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What are the evaluation criteria for this solicitation?
This solicitation includes specific evaluation criteria that will be used to score proposals. The criteria include: "Qualifications, Experience, and Organizational Capacity (20 points), Technical Approach and Understanding of the Project (25 points), Project Team and Key Personnel (15 points), Cost of Services (20 p..." Vendors should carefully align their proposals with each criterion to maximize their score.
Where can I find more RFPs from Loudoun County?
All active and historical solicitations from Loudoun County are tracked and searchable. As a county agency, Loudoun County regularly publishes solicitations. Visit the agency profile to see current open bids, past contracts, vendor relationships, and decision-maker contacts.
What is the contract term for this solicitation?
The anticipated contract term is 1 year. Contract terms may include renewal options.
Is this solicitation still open for submissions?
Based on the posted deadline of November 18, 2026, this solicitation appears to still be accepting submissions. Deadlines may change through amendments or addenda, so always verify the current status directly with the issuing agency before preparing your response.
What documents are required to bid on this RFP?
Requirements vary by solicitation, but common documents include a technical proposal, cost/price proposal, proof of insurance, relevant certifications, past performance references, and any forms specified in the solicitation. This solicitation specifically requires the following attachments: W-9 Form, Certificate of Insurance, Addenda, Proof of Authority to Transact Business in Virginia Form, Attachments A (References) and B (Pricing Proposal). Review the full document from Loudoun County for the complete list.
What is the scope of this project?
This solicitation defines a specific project scope. The scope covers the following locations: Loudoun County, VA. Review the full solicitation for detailed scope requirements.