Iowa State University - CIRAS Marketing Research, Market Intelligence, and Market Analysis / Modeling - RFP-1001510
Iowa State UniversityHigher Ed · Ames, IA- Due
- Dec 11, 2026
- 30 days left
- Posted
- Oct 29, 2026
- Contract term
- 3 years
- Primary contact
- Sadie Anderson
- (515) 294-9394
The 30-second brief
Iowa State University Center for Industrial Research and Service (CIRAS) seeks qualified Third-Party Resources (TPRs) for marketing research, market intelligence, market analysis, and modeling services under RFP-1001510. TPRs will provide primary and secondary market research, voice-of-the-customer insights, competitive intelligence, market sizing, segmentation, feasibility analysis, scenario modeling, and related decision support for Iowa businesses and manufacturers. The preferred contract term is 3 years with 3 additional 1-year renewal options. Submissions are due by December 11, 2026, at 12:00 PM (CT). Evaluation is based on qualifications and supplier experience, technical response quality, past performance references, cost of services, and terms exceptions.
Qualifications and relevant experience of the supplier and purposed staff, Quality and completeness of the technical response, Relevance and quality of past performance and client references, Cost of services, Exceptions taken to the RFP Terms & Conditions
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Summary
Iowa State University Center for Industrial Research and Service (CIRAS) seeks qualified Third-Party Resources (TPRs) for marketing research, market intelligence, market analysis, and modeling services under RFP-1001510.
TPRs will provide primary and secondary market research, voice-of-the-customer insights, competitive intelligence, market sizing, segmentation, feasibility analysis, scenario modeling, and related decision support for Iowa businesses and manufacturers. The preferred contract term is 3 years with 3 additional 1-year renewal options. Submissions are due by December 11, 2026, at 12:00 PM (CT). Evaluation is based on qualifications and supplier experience, technical response quality, past performance references, cost of services, and terms exceptions.
EVALUATION CRITERIA
Qualifications and relevant experience of the supplier and purposed staff, Quality and completeness of the technical response, Relevance and quality of past performance and client references, Cost of services, Exceptions taken to the RFP Terms & Conditions
REQUIRED ATTACHMENTS
4- Company Overview
- Technical Response
- Past Performance
- Pricing Details
- Submit to
- https://iastate.ionwave.net/PublicDetail.aspx?bidID=2823&SourceType=1
- Duration
- 36 months
- Scope location
- Ames, IA
Questions about this RFP
How do I respond to this RFP from Iowa State University?
Review the full solicitation document for submission requirements, evaluation criteria, and deadlines. The submission deadline is December 11, 2026. Be sure to include all required attachments as outlined in the solicitation. Submissions should be delivered to: https://iastate.ionwave.net/PublicDetail.aspx?bidID=2823&SourceType=1. For questions, contact Sadie Anderson.
Can small businesses or minority-owned firms bid on this RFP?
Most government agencies, including Iowa State University in IA, encourage participation from small businesses, minority-owned, women-owned, and disadvantaged business enterprises (MBE/WBE/DBE). Check the full solicitation for any small business participation goals.
What happens after the RFP submission deadline?
After the deadline, the issuing agency reviews all submissions against the stated evaluation criteria. This typically includes a compliance check, technical evaluation, cost analysis, and may involve oral presentations with shortlisted vendors.
Can I ask questions about this solicitation before submitting?
Yes, most solicitations allow vendors to submit questions during a designated period. The primary contact is Sadie Anderson at (515) 294-9394. Questions and answers are typically shared with all prospective bidders.
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What are the evaluation criteria for this solicitation?
This solicitation includes specific evaluation criteria that will be used to score proposals. The criteria include: "Qualifications and relevant experience of the supplier and purposed staff, Quality and completeness of the technical response, Relevance and quality of past performance and client references, Cost of..." Vendors should carefully align their proposals with each criterion to maximize their score.
Where can I find more RFPs from Iowa State University?
All active and historical solicitations from Iowa State University are tracked and searchable. As a higher ed agency, Iowa State University regularly publishes solicitations. Visit the agency profile to see current open bids, past contracts, vendor relationships, and decision-maker contacts.
What is the contract term for this solicitation?
The anticipated contract term is 3 years. Contract terms may include renewal options.
Is this solicitation still open for submissions?
Based on the posted deadline of December 11, 2026, this solicitation appears to still be accepting submissions. Deadlines may change through amendments or addenda, so always verify the current status directly with the issuing agency before preparing your response.
What documents are required to bid on this RFP?
Requirements vary by solicitation, but common documents include a technical proposal, cost/price proposal, proof of insurance, relevant certifications, past performance references, and any forms specified in the solicitation. This solicitation specifically requires the following attachments: Company Overview, Technical Response, Past Performance, Pricing Details. Review the full document from Iowa State University for the complete list.
What is the scope of this project?
This solicitation defines a specific project scope. The scope covers the following locations: Ames, IA. Review the full solicitation for detailed scope requirements.