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University of Arkansas Athletics Multimedia Rights RFP No. 20260207-1

University Of Arkansas logoUniversity Of Arkansas
Due
Mar 2, 2026
Deadline passed
Posted
Feb 13, 2026
Contract term
10 years
Primary contact
Whitney O'Dell

The 30-second brief

What they're buying

The University of Arkansas is seeking an exclusive multimedia rights partner for Razorback Athletics to manage corporate sales, marketing, digital sales, radio broadcasts, and NIL marketing funds. Proposals are due March 2, 2026.

What you must deliver

Financial Proposal, Respondent Exceptions Sheet, Respondent Overview, Financial Capacity, References, Conflict of Interest Certification

How it's scored

Financial Value and Revenue Maximization (45), NIL Strategy and Student-Athlete Marketing Fund (25), Experience and Qualifications (15), Strategic Vision and Innovation (10), Proposal Quality and Compliance (5)

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Summary

The University of Arkansas is seeking an exclusive multimedia rights partner for Razorback Athletics to manage corporate sales, marketing, digital sales, radio broadcasts, and NIL marketing funds. Proposals are due March 2, 2026.

EVALUATION CRITERIA

Financial Value and Revenue Maximization45
NIL Strategy and Student-Athlete Marketing Fund25
Experience and Qualifications15
Strategic Vision and Innovation10
Proposal Quality and Compliance5

REQUIRED DELIVERABLES

6
  • Financial Proposal
  • Respondent Exceptions Sheet
  • Respondent Overview
  • Financial Capacity
  • References
  • Conflict of Interest Certification

REQUIRED ATTACHMENTS

5
  • Attachment A
  • Attachment B
  • Attachment C
  • Attachment D
  • Attachment E
Scope location
Fayetteville, AR
Reported agency
University of Arkansas

Questions about this RFP

How do I respond to this RFP from University Of Arkansas?

Review the full solicitation document for submission requirements, evaluation criteria, and deadlines. The submission deadline is March 2, 2026. The solicitation specifies required deliverables that must be addressed in your response. Be sure to include all required attachments as outlined in the solicitation. Submissions should be delivered to: [email protected]. For questions, contact Whitney O'Dell.

Can small businesses or minority-owned firms bid on this RFP?

Most government agencies, including University Of Arkansas in AR, encourage participation from small businesses, minority-owned, women-owned, and disadvantaged business enterprises (MBE/WBE/DBE). Check the full solicitation for any small business participation goals.

What happens after the RFP submission deadline?

After the deadline, the issuing agency reviews all submissions against the stated evaluation criteria. This typically includes a compliance check, technical evaluation, cost analysis, and may involve oral presentations with shortlisted vendors.

Can I ask questions about this solicitation before submitting?

Yes, most solicitations allow vendors to submit questions during a designated period. The primary contact is Whitney O'Dell. Questions and answers are typically shared with all prospective bidders.

What are the key deliverables?

The solicitation specifies the following deliverables: Financial Proposal, Respondent Exceptions Sheet, Respondent Overview, Financial Capacity, References, Conflict of Interest Certification. Proposals should clearly address how each deliverable will be met.

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What are the evaluation criteria for this solicitation?

This solicitation includes specific evaluation criteria that will be used to score proposals. The criteria include: "Financial Value and Revenue Maximization (45), NIL Strategy and Student-Athlete Marketing Fund (25), Experience and Qualifications (15), Strategic Vision and Innovation (10), Proposal Quality and Comp..." Vendors should carefully align their proposals with each criterion to maximize their score.

Where can I find more RFPs from University Of Arkansas?

All active and historical solicitations from University Of Arkansas are tracked and searchable. As a higher ed agency, University Of Arkansas regularly publishes solicitations. Visit the agency profile to see current open bids, past contracts, vendor relationships, and decision-maker contacts.

What is the contract term for this solicitation?

The anticipated contract term is 10 years. Contract terms may include renewal options.

What documents are required to bid on this RFP?

Requirements vary by solicitation, but common documents include a technical proposal, cost/price proposal, proof of insurance, relevant certifications, past performance references, and any forms specified in the solicitation. This solicitation specifically requires the following attachments: Attachment A, Attachment B, Attachment C, Attachment D, Attachment E. Review the full document from University Of Arkansas for the complete list.

What is the scope of this project?

This solicitation defines a specific project scope. The scope covers the following locations: Fayetteville, AR. Review the full solicitation for detailed scope requirements.

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