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Northern Virginia Transportation Commission RFP Crystal City Metro 2026

Northern Virginia Transportation Commission logoNorthern Virginia Transportation Commission
Due
Apr 17, 2026
Deadline passed
Posted
Mar 18, 2026
Primary contact
Meg Johnston

The 30-second brief

What they're buying

NVTC is seeking proposals from qualified firms to design and implement a region-wide digital and social media marketing campaign to encourage public transit ridership following the completion of construction work impacting Metro's Blue and Yellow Lines. The campaign will focus on the Crystal City Station area and related transit lines.

What you must deliver

Marketing campaign strategy, Design and implementation, Website refresh, Marketing campaign reporting

How it's scored

Marketing campaign approach and management plan, Capability and expertise of the proposed firm(s), Knowledge and qualifications of the proposed Project Manager, Knowledge and qualifications of the proposed personnel for the project team, Experience conducting marketing campaigns for public transit or other transportation agencies or divisions.

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Summary

NVTC is seeking proposals from qualified firms to design and implement a region-wide digital and social media marketing campaign to encourage public transit ridership following the completion of construction work impacting Metro's Blue and Yellow Lines.

The campaign will focus on the Crystal City Station area and related transit lines.

EVALUATION CRITERIA

Marketing campaign approach and management plan, Capability and expertise of the proposed firm(s), Knowledge and qualifications of the proposed Project Manager, Knowledge and qualifications of the proposed personnel for the project team, Experience conducting marketing campaigns for public transit or other transportation agencies or divisions.

REQUIRED DELIVERABLES

4
  • Marketing campaign strategy
  • Design and implementation
  • Website refresh
  • Marketing campaign reporting

REQUIRED ATTACHMENTS

11
  • NVTC Insurance Coverage Required
  • RFP Submission Form
  • Certifications of Primary Participants Regarding Debarment
  • Suspension
  • Other Ineligibility and Voluntary Exclusion
  • Small
  • Women
  • Minority and Service Disabled Veterans Owned Business Participation Statement
  • Schedule of Small
  • Women
  • Minority and Service Disabled Veterans Owned Business Participation

REQUIRED STAFFING

Project Manager

Submit to
https://tinyurl.com/novatransitRFP
Scope location
Northern Virginia

Questions about this RFP

How do I respond to this RFP from Northern Virginia Transportation Commission?

Review the full solicitation document for submission requirements, evaluation criteria, and deadlines. The submission deadline is April 17, 2026. The solicitation specifies required deliverables that must be addressed in your response. Be sure to include all required attachments as outlined in the solicitation. Submissions should be delivered to: https://tinyurl.com/novatransitRFP. For questions, contact Meg Johnston.

Can small businesses or minority-owned firms bid on this RFP?

Most government agencies, including Northern Virginia Transportation Commission in VA, encourage participation from small businesses, minority-owned, women-owned, and disadvantaged business enterprises (MBE/WBE/DBE). Check the full solicitation for any small business participation goals.

What happens after the RFP submission deadline?

After the deadline, the issuing agency reviews all submissions against the stated evaluation criteria. This typically includes a compliance check, technical evaluation, cost analysis, and may involve oral presentations with shortlisted vendors.

Can I ask questions about this solicitation before submitting?

Yes, most solicitations allow vendors to submit questions during a designated period. The primary contact is Meg Johnston. Questions and answers are typically shared with all prospective bidders.

What staffing is required for this project?

This solicitation outlines specific staffing requirements. The required roles include: Project Manager. Proposers should demonstrate relevant qualifications and experience for each required role.

What are the key deliverables?

The solicitation specifies the following deliverables: Marketing campaign strategy, Design and implementation, Website refresh, Marketing campaign reporting. Proposals should clearly address how each deliverable will be met.

Show 4 more questions

What are the evaluation criteria for this solicitation?

This solicitation includes specific evaluation criteria that will be used to score proposals. The criteria include: "Marketing campaign approach and management plan, Capability and expertise of the proposed firm(s), Knowledge and qualifications of the proposed Project Manager, Knowledge and qualifications of the pro..." Vendors should carefully align their proposals with each criterion to maximize their score.

Where can I find more RFPs from Northern Virginia Transportation Commission?

All active and historical solicitations from Northern Virginia Transportation Commission are tracked and searchable. As a special district agency, Northern Virginia Transportation Commission regularly publishes solicitations. Visit the agency profile to see current open bids, past contracts, vendor relationships, and decision-maker contacts.

What documents are required to bid on this RFP?

Requirements vary by solicitation, but common documents include a technical proposal, cost/price proposal, proof of insurance, relevant certifications, past performance references, and any forms specified in the solicitation. This solicitation specifically requires the following attachments: NVTC Insurance Coverage Required, RFP Submission Form, Certifications of Primary Participants Regarding Debarment, Suspension, and Other Ineligibility and Voluntary Exclusion, Small, Women, Minority a. Additionally, proposals should address staffing requirements as outlined in the solicitation. Review the full document from Northern Virginia Transportation Commission for the complete list.

What is the scope of this project?

This solicitation defines a specific project scope. The scope covers the following locations: Northern Virginia. Review the full solicitation for detailed scope requirements.

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