City of Isle of Palms, South Carolina - Comprehensive Brand Strategy and Destination Marketing - RFP 2026-02
City of Isle of PalmsCity · Isle of Palms, SC- Due
- May 6, 2026
- Deadline passed
- Primary contact
- Joshua Uys
The 30-second brief
The City of Isle of Palms seeks proposals from experienced branding consultants, design agencies, or marketing firms to create a comprehensive brand strategy and destination marketing plan. The project includes project management, research, strategic planning, brand creative development, and an implementation plan with a total budget of $50,000. Deliverables feature an executive summary report, editable files and templates for signage, brochures, webpage layouts, presentations, and branding guidelines. Submissions are due by 10:00am, Eastern Time, Wednesday, May 6, 2026, with questions due by April 29, 2026. Evaluation criteria include project approach (30 pts), company qualifications (20 pts), proposal clarity (20 pts), total cost (20 pts), and company references (10 pts). Proposers must obtain an Isle of Palms Business License.
An executive summary report with findings, All editable files and templates for common needs, Branding guidelines
Company Qualifications/Experience: 20, Project approach and proposed execution of the project and timeline: 30, Clarity & Completeness of the proposal: 20, Total cost for branding designs, pallets, logos, research, and branding package/manual: 20, Company references: 10
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Summary
The City of Isle of Palms seeks proposals from experienced branding consultants, design agencies, or marketing firms to create a comprehensive brand strategy and destination marketing plan.
The project includes project management, research, strategic planning, brand creative development, and an implementation plan with a total budget of $50,000. Deliverables feature an executive summary report, editable files and templates for signage, brochures, webpage layouts, presentations, and branding guidelines. Submissions are due by 10:00am, Eastern Time, Wednesday, May 6, 2026, with questions due by April 29, 2026. Evaluation criteria include project approach (30 pts), company qualifications (20 pts), proposal clarity (20 pts), total cost (20 pts), and company references (10 pts). Proposers must obtain an Isle of Palms Business License.
EVALUATION CRITERIA
Company Qualifications/Experience: 20, Project approach and proposed execution of the project and timeline: 30, Clarity & Completeness of the proposal: 20, Total cost for branding designs, pallets, logos, research, and branding package/manual: 20, Company references: 10
REQUIRED DELIVERABLES
3- An executive summary report with findings
- All editable files and templates for common needs
- Branding guidelines
- Submit to
- 1207 Palm Boulevard, Post Office Box 508, Isle of Palms, South Carolina 29451
- Scope location
- Isle of Palms, SC
Questions about this RFP
How do I respond to this RFP from City of Isle of Palms?
Review the full solicitation document for submission requirements, evaluation criteria, and deadlines. The submission deadline is May 6, 2026. The solicitation specifies required deliverables that must be addressed in your response. Submissions should be delivered to: 1207 Palm Boulevard, Post Office Box 508, Isle of Palms, South Carolina 29451. For questions, contact Joshua Uys.
Can small businesses or minority-owned firms bid on this RFP?
Most government agencies, including City of Isle of Palms in SC, encourage participation from small businesses, minority-owned, women-owned, and disadvantaged business enterprises (MBE/WBE/DBE). Check the full solicitation for any small business participation goals.
What happens after the RFP submission deadline?
After the deadline, the issuing agency reviews all submissions against the stated evaluation criteria. This typically includes a compliance check, technical evaluation, cost analysis, and may involve oral presentations with shortlisted vendors.
Can I ask questions about this solicitation before submitting?
Yes, most solicitations allow vendors to submit questions during a designated period. The primary contact is Joshua Uys. Questions and answers are typically shared with all prospective bidders.
What are the key deliverables?
The solicitation specifies the following deliverables: An executive summary report with findings, All editable files and templates for common needs, Branding guidelines. Proposals should clearly address how each deliverable will be met.
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What are the evaluation criteria for this solicitation?
This solicitation includes specific evaluation criteria that will be used to score proposals. The criteria include: "Company Qualifications/Experience: 20, Project approach and proposed execution of the project and timeline: 30, Clarity & Completeness of the proposal: 20, Total cost for branding designs, pallets, lo..." Vendors should carefully align their proposals with each criterion to maximize their score.
Where can I find more RFPs from City of Isle of Palms?
All active and historical solicitations from City of Isle of Palms are tracked and searchable. As a city agency, City of Isle of Palms regularly publishes solicitations. Visit the agency profile to see current open bids, past contracts, vendor relationships, and decision-maker contacts.
What documents are required to bid on this RFP?
Requirements vary by solicitation, but common documents include a technical proposal, cost/price proposal, proof of insurance, relevant certifications, past performance references, and any forms specified in the solicitation. Review the full document from City of Isle of Palms for the complete list.
What is the scope of this project?
This solicitation defines a specific project scope. The scope covers the following locations: Isle of Palms, SC. Review the full solicitation for detailed scope requirements.