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City of Belton Tourism Strategic Planning Services RFP # 01-024, 2026

City of Belton logoCity of Belton
Due
Oct 19, 2026
Deadline passed
Posted
Sep 23, 2026
Primary contact
Amy Casey
(254) 933-5817

The 30-second brief

What they're buying

The City of Belton, Texas is seeking competitive sealed proposals from qualified consulting firms to provide Tourism Strategic Planning Services under RFP # 01-024. The engagement involves preparing a comprehensive, implementable three-to-five-year tourism strategic plan to strengthen Belton as a visitor destination, increase overnight stays and visitor spending, support tourism-related businesses and events, and guide the effective use of City resources funded through Hotel Occupancy Tax revenue. Key tasks include project initiation, background review, stakeholder and community engagement, tourism baseline and destination assessment, market and visitor analysis, vision and strategic priorities development, destination and product development strategy, events and experience strategy, organization and governance recommendations, funding and resource strategy, implementation planning, performance measurement, tourism staffing and service-delivery assessment, and final deliverables. Proposals are due by 2:00 P.M. on Monday, October 19, 2026, and must be submitted to the City Clerk at City Hall, 333 Water Street or PO Box 120, Belton, Texas 76513. Evaluation criteria include technical approach and work plan (25 points), qualifications and experience (20 points), relevant tourism and destination experience (15 points), stakeholder engagement process (15 points), implementation/staffing framework (10 points), understanding of Belton and marketing coordination (10 points), and cost and schedule (5 points).

What you must deliver

Project Initiation and Management, Background and Data Review, Stakeholder and Community Engagement, Tourism Baseline and Destination Assessment, Market, Visitor, And Competitive Analysis, Vision, Positioning, Goals, And Strategic Priorities, Destination and Product Development Strategy, Events and Experience Strategy, Organization, Partnerships, And Governance, Funding and Resource Strategy, Implementation Plan, Performance Measurement, Tourism Staffing and Service-Delivery Assessment, Draft and Final Deliverables

How it's scored

Technical approach, work plan, and ability to produce an actionable strategic plan - 25 points, Qualifications and experience of the firm and assigned personnel - 20 points, Relevant tourism, municipal, and destination strategic-planning experience - 15 points, Quality and inclusiveness of the proposed stakeholder-engagement process - 15 points, Strength of the proposed implementation, service-delivery and staffing framework, and performance measures - 10 points, Understanding of Belton and coordination with the companion marketing and communications initiative - 10 points, Cost, schedule, and overall value to the City - 5 points

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Summary

The City of Belton, Texas is seeking competitive sealed proposals from qualified consulting firms to provide Tourism Strategic Planning Services under RFP # 01-024.

The engagement involves preparing a comprehensive, implementable three-to-five-year tourism strategic plan to strengthen Belton as a visitor destination, increase overnight stays and visitor spending, support tourism-related businesses and events, and guide the effective use of City resources funded through Hotel Occupancy Tax revenue. Key tasks include project initiation, background review, stakeholder and community engagement, tourism baseline and destination assessment, market and visitor analysis, vision and strategic priorities development, destination and product development strategy, events and experience strategy, organization and governance recommendations, funding and resource strategy, implementation planning, performance measurement, tourism staffing and service-delivery assessment, and final deliverables. Proposals are due by 2:00 P.M. on Monday, October 19, 2026, and must be submitted to the City Clerk at City Hall, 333 Water Street or PO Box 120, Belton, Texas 76513. Evaluation criteria include technical approach and work plan (25 points), qualifications and experience (20 points), relevant tourism and destination experience (15 points), stakeholder engagement process (15 points), implementation/staffing framework (10 points), understanding of Belton and marketing coordination (10 points), and cost and schedule (5 points).

EVALUATION CRITERIA

Technical approach, work plan, and ability to produce an actionable strategic plan - 25 points, Qualifications and experience of the firm and assigned personnel - 20 points, Relevant tourism, municipal, and destination strategic-planning experience - 15 points, Quality and inclusiveness of the proposed stakeholder-engagement process - 15 points, Strength of the proposed implementation, service-delivery and staffing framework, and performance measures - 10 points, Understanding of Belton and coordination with the companion marketing and communications initiative - 10 points, Cost, schedule, and overall value to the City - 5 points

REQUIRED DELIVERABLES

21
  • Project Initiation and Management
  • Background and Data Review
  • Stakeholder and Community Engagement
  • Tourism Baseline and Destination Assessment
  • Market
  • Visitor
  • Competitive Analysis
  • Vision
  • Positioning
  • Goals
  • Strategic Priorities
  • Destination and Product Development Strategy
  • Events and Experience Strategy
  • Organization
  • Partnerships
  • Governance
  • Funding and Resource Strategy
  • Implementation Plan
  • Performance Measurement
  • Tourism Staffing and Service-Delivery Assessment
  • Draft and Final Deliverables

REQUIRED ATTACHMENTS

16
  • Title Page
  • Table of Contents
  • Detailed Proposal including Company Qualifications and Project Team
  • Relevant Projects and References
  • Project Understanding
  • Technical Approach and Work Plan
  • Stakeholder Engagement Plan
  • Data and Market Analysis
  • Deliverables
  • Project Schedule
  • Coordination With Companion Marketing Work
  • Staffing and Service-Delivery Approach
  • Budget/Cost Proposal
  • Exceptions and Conflicts
  • Conflict of Interest Questionnaire (Form CIQ)
  • Acknowledgment of Addendum
Submit to
City Hall, 333 Water Street, Belton, Texas 76513 / PO Box 120, Belton, Texas 76513
Scope location
Belton, Texas

Questions about this RFP

How do I respond to this RFP from City of Belton?

Review the full solicitation document for submission requirements, evaluation criteria, and deadlines. The submission deadline is October 19, 2026. The solicitation specifies required deliverables that must be addressed in your response. Be sure to include all required attachments as outlined in the solicitation. Submissions should be delivered to: City Hall, 333 Water Street, Belton, Texas 76513 / PO Box 120, Belton, Texas 76513. For questions, contact Amy Casey.

Can small businesses or minority-owned firms bid on this RFP?

Most government agencies, including City of Belton in TX, encourage participation from small businesses, minority-owned, women-owned, and disadvantaged business enterprises (MBE/WBE/DBE). Check the full solicitation for any small business participation goals.

What happens after the RFP submission deadline?

After the deadline, the issuing agency reviews all submissions against the stated evaluation criteria. This typically includes a compliance check, technical evaluation, cost analysis, and may involve oral presentations with shortlisted vendors.

Can I ask questions about this solicitation before submitting?

Yes, most solicitations allow vendors to submit questions during a designated period. The primary contact is Amy Casey at (254) 933-5817. Questions and answers are typically shared with all prospective bidders.

What are the key deliverables?

The solicitation specifies the following deliverables: Project Initiation and Management, Background and Data Review, Stakeholder and Community Engagement, Tourism Baseline and Destination Assessment, Market, Visitor, And Competitive Analysis, Vision, Positioning, Goals, And Strategic Priorities, Destination and Product Development Strategy, Events and. Proposals should clearly address how each deliverable will be met.

Show 4 more questions

What are the evaluation criteria for this solicitation?

This solicitation includes specific evaluation criteria that will be used to score proposals. The criteria include: "Technical approach, work plan, and ability to produce an actionable strategic plan - 25 points, Qualifications and experience of the firm and assigned personnel - 20 points, Relevant tourism, municipa..." Vendors should carefully align their proposals with each criterion to maximize their score.

Where can I find more RFPs from City of Belton?

All active and historical solicitations from City of Belton are tracked and searchable. As a city agency, City of Belton regularly publishes solicitations. Visit the agency profile to see current open bids, past contracts, vendor relationships, and decision-maker contacts.

What documents are required to bid on this RFP?

Requirements vary by solicitation, but common documents include a technical proposal, cost/price proposal, proof of insurance, relevant certifications, past performance references, and any forms specified in the solicitation. This solicitation specifically requires the following attachments: Title Page, Table of Contents, Detailed Proposal including Company Qualifications and Project Team, Relevant Projects and References, Project Understanding, Technical Approach and Work Plan, Stakehold. Review the full document from City of Belton for the complete list.

What is the scope of this project?

This solicitation defines a specific project scope. The scope covers the following locations: Belton, Texas. Review the full solicitation for detailed scope requirements.

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