RFPCLOSED

City of Arroyo Grande Marketing, Communications, Website Management, and Social Media Services RFP 2026

City of Arroyo Grande, City of Arroyo Grande, CA·City
Mar 06, 2026
Posted Date
Apr 17, 2026
Submission Deadline
Primary Contact
Sheridan Bohlken
Contract Term
3 years
Scope Location
Arroyo Grande, California
Submission Address
[email protected] or 1221 Ash Street, Arroyo Grande, CA 93420

Summary

The City of Arroyo Grande is seeking proposals from qualified firms to provide integrated marketing, advertising, communications, social media, and website management services for its tourism brand, Visit Arroyo Grande. The goal is to increase overnight visitation and lodging-related revenue over a three-year term.

Evaluation Criteria

Proposal Requirements, Suitability & Organization, Budget Approach/Cost Effectiveness, Recent and Proven Experience & Success with Multiple DMOs, Team Organization, Communication & Qualifications, Quality of Aesthetic & Design, Data Tracking & Measurement Tools, Ability to propose and complete new, creative advertising campaigns, Website Audit & Management Capabilities, In House vs. Outsourced Services, Team Familiarity and Passion for Arroyo Grande

Required Deliverables

Executive summary, Budget detail, Experience, Team structure, Creative examples, Analytics approach, Local familiarity, Project schedule, Strategy to quantify success, Next phase brand identity, Development of tourism incentives, Enhanced social media presence

Required Attachments

Appendix A - Evaluation Score Sheet
107
days late

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Frequently Asked Questions

How do I respond to this RFP from City of Arroyo Grande?

To respond, review the full solicitation document for submission requirements, evaluation criteria, and deadlines. The submission deadline is April 17, 2026. Proposals should be submitted to: [email protected] or 1221 Ash Street, Arroyo Grande, CA 93420. For questions, contact Sheridan Bohlken.

What are the evaluation criteria for this solicitation?

This solicitation includes specific evaluation criteria that will be used to score proposals. Key factors are outlined in the Evaluation Criteria section above. Vendors should carefully align their proposals with each criterion to maximize their score.

Where can I find more RFPs from City of Arroyo Grande?

Civic IQ tracks all active and historical solicitations from City of Arroyo Grande. Visit the agency profile to see current open bids, past contracts, vendor relationships, and decision-maker contacts — giving you a complete picture of the procurement landscape.

What is the contract term for this solicitation?

The anticipated contract term is 3 years. Contract terms may include renewal options. Review the full solicitation document for details on renewal periods, performance benchmarks, and termination clauses.

What documents are required to bid on this RFP?

Requirements vary by solicitation, but common documents include a technical proposal, cost/price proposal, proof of insurance, relevant certifications or licenses, past performance references, and any forms or attachments specified in the solicitation. Review the full document from City of Arroyo Grande for the complete list of required submissions.

Can small businesses or minority-owned firms bid on this RFP?

Most government agencies, including City of Arroyo Grande in CA, encourage participation from small businesses, minority-owned, women-owned, and disadvantaged business enterprises (MBE/WBE/DBE). Some solicitations include set-aside provisions or evaluation preferences for these firms. Check the full solicitation for any small business participation goals or requirements.

What happens after the RFP submission deadline?

After the deadline, the issuing agency reviews all submissions against the stated evaluation criteria. This process typically includes an initial compliance check, technical evaluation, cost analysis, and may involve oral presentations or interviews with shortlisted vendors. The timeline from submission to award varies but usually takes several weeks to months.

Can I ask questions about this solicitation before submitting?

Yes, most solicitations allow vendors to submit questions during a designated period. The primary contact for this solicitation is Sheridan Bohlken. Questions and answers are typically shared with all prospective bidders to ensure fairness. Check the solicitation for the question submission deadline and process.

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