Red Deer D.R.I.V.E. Brand Value Proposition & Creative Strategy Development RFP 2026-01
Township of PrinceCity · Prince Township, ON- Due
- Aug 31, 2026
- Deadline passed
- Posted
- Aug 12, 2026
The 30-second brief
Red Deer D.R.I.V.E. seeks a creative agency to develop a unified brand strategy and value proposition positioning Red Deer as 'Canada's Centre of Opportunity'. Creative assets are required for a January 2027 launch.
Unified value proposition, Brand strategy, Creative assets
Hear what Township of Prince plans next before it's posted.
Get alerts freeFree account · 30-second setup · No credit card
Summary
Red Deer D.R.I.V.E. seeks a creative agency to develop a unified brand strategy and value proposition positioning Red Deer as 'Canada's Centre of Opportunity'. Creative assets are required for a January 2027 launch.
REQUIRED DELIVERABLES
3- Unified value proposition
- Brand strategy
- Creative assets
- Scope location
- Red Deer, AB
- Reported agency
- Red Deer D.R.I.V.E. Economic Development Association
Questions about this RFP
How do I respond to this RFP from Township of Prince?
Review the full solicitation document for submission requirements, evaluation criteria, and deadlines. The submission deadline is August 31, 2026. The solicitation specifies required deliverables that must be addressed in your response.
Can small businesses or minority-owned firms bid on this RFP?
Most government agencies, including Township of Prince in ON, encourage participation from small businesses, minority-owned, women-owned, and disadvantaged business enterprises (MBE/WBE/DBE). Check the full solicitation for any small business participation goals.
What happens after the RFP submission deadline?
After the deadline, the issuing agency reviews all submissions against the stated evaluation criteria. This typically includes a compliance check, technical evaluation, cost analysis, and may involve oral presentations with shortlisted vendors.
What are the key deliverables?
The solicitation specifies the following deliverables: Unified value proposition, Brand strategy, Creative assets. Proposals should clearly address how each deliverable will be met.
Show 3 more questions
Where can I find more RFPs from Township of Prince?
All active and historical solicitations from Township of Prince are tracked and searchable. As a city agency, Township of Prince regularly publishes solicitations. Visit the agency profile to see current open bids, past contracts, vendor relationships, and decision-maker contacts.
What documents are required to bid on this RFP?
Requirements vary by solicitation, but common documents include a technical proposal, cost/price proposal, proof of insurance, relevant certifications, past performance references, and any forms specified in the solicitation. Review the full document from Township of Prince for the complete list.
What is the scope of this project?
This solicitation defines a specific project scope. The scope covers the following locations: Red Deer, AB. Review the full solicitation for detailed scope requirements.