First 5 LA Dual Language Learners (DLL) Communications Campaign Evaluation RFP
First 5 Los AngelesCounty · Los Angeles, CA- Due
- Dec 10, 2025
- Deadline passed
- Posted
- Nov 17, 2025
- Primary contact
- Kevin Proff
The 30-second brief
First 5 LA is soliciting proposals to evaluate the reach and resonance of its DLL Communications Campaign across six target audiences for FY 2022-2025. Applications are due online by December 10, 2025.
Comprehensive mixed-methods evaluation design and implementation
Minimum requirement: project lead/principal investigator with at least five years of relevant evaluation experience. First level review excludes proposers not meeting minimums.
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Summary
First 5 LA is soliciting proposals to evaluate the reach and resonance of its DLL Communications Campaign across six target audiences for FY 2022-2025. Applications are due online by December 10, 2025.
EVALUATION CRITERIA
Minimum requirement: project lead/principal investigator with at least five years of relevant evaluation experience. First level review excludes proposers not meeting minimums.
REQUIRED DELIVERABLES
Comprehensive mixed-methods evaluation design and implementation
REQUIRED ATTACHMENTS
6- Appendix E Due Diligence Assessment Form
- Appendix F Organizational Conflict of Interest Form
- Appendix G Scope of Work Template
- Appendix H Work Sample Cover Page
- Appendix I Proposed Deliverables-Based Budget Template
- Appendix J Reference List
REQUIRED STAFFING
Project lead, Principal investigator
- Submit to
- https://www.first5la.org/news-resources/funding-center/
- Scope location
- Los Angeles County, CA
- Reported agency
- First 5 LA
Questions about this RFP
How do I respond to this RFP from First 5 Los Angeles?
Review the full solicitation document for submission requirements, evaluation criteria, and deadlines. The submission deadline is December 10, 2025. The solicitation specifies required deliverables that must be addressed in your response. Be sure to include all required attachments as outlined in the solicitation. Submissions should be delivered to: https://www.first5la.org/news-resources/funding-center/. For questions, contact Kevin Proff.
Can small businesses or minority-owned firms bid on this RFP?
Most government agencies, including First 5 Los Angeles in CA, encourage participation from small businesses, minority-owned, women-owned, and disadvantaged business enterprises (MBE/WBE/DBE). Check the full solicitation for any small business participation goals.
What happens after the RFP submission deadline?
After the deadline, the issuing agency reviews all submissions against the stated evaluation criteria. This typically includes a compliance check, technical evaluation, cost analysis, and may involve oral presentations with shortlisted vendors.
Can I ask questions about this solicitation before submitting?
Yes, most solicitations allow vendors to submit questions during a designated period. The primary contact is Kevin Proff. Questions and answers are typically shared with all prospective bidders.
What staffing is required for this project?
This solicitation outlines specific staffing requirements. The required roles include: Project lead, Principal investigator. Proposers should demonstrate relevant qualifications and experience for each required role.
What are the key deliverables?
The solicitation specifies the following deliverables: Comprehensive mixed-methods evaluation design and implementation. Proposals should clearly address how each deliverable will be met.
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What are the evaluation criteria for this solicitation?
This solicitation includes specific evaluation criteria that will be used to score proposals. The criteria include: "Minimum requirement: project lead/principal investigator with at least five years of relevant evaluation experience. First level review excludes proposers not meeting minimums." Vendors should carefully align their proposals with each criterion to maximize their score.
Where can I find more RFPs from First 5 Los Angeles?
All active and historical solicitations from First 5 Los Angeles are tracked and searchable. As a county agency, First 5 Los Angeles regularly publishes solicitations. Visit the agency profile to see current open bids, past contracts, vendor relationships, and decision-maker contacts.
What documents are required to bid on this RFP?
Requirements vary by solicitation, but common documents include a technical proposal, cost/price proposal, proof of insurance, relevant certifications, past performance references, and any forms specified in the solicitation. This solicitation specifically requires the following attachments: Appendix E Due Diligence Assessment Form, Appendix F Organizational Conflict of Interest Form, Appendix G Scope of Work Template, Appendix H Work Sample Cover Page, Appendix I Proposed Deliverables-Ba. Additionally, proposals should address staffing requirements as outlined in the solicitation. Review the full document from First 5 Los Angeles for the complete list.
What is the scope of this project?
This solicitation defines a specific project scope. The scope covers the following locations: Los Angeles County, CA. Review the full solicitation for detailed scope requirements.