First 5 LA Dual Language Learner (DLL) Communications Campaign Evaluation RFP 2025
- Due
- Dec 10, 2025
- Deadline passed
- Posted
- Nov 17, 2025
- Primary contact
- Kevin Proff
The 30-second brief
First 5 LA seeks a contractor to evaluate its Dual Language Learner (DLL) communications campaign using mixed-methods to assess success in reaching target audiences in Los Angeles County. Proposals are due by December 10, 2025.
Comprehensive mixed-methods evaluation design and implementation
Minimum 5 years of relevant evaluation experience for project lead, cultural responsiveness, expertise, capacity
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Summary
First 5 LA seeks a contractor to evaluate its Dual Language Learner (DLL) communications campaign using mixed-methods to assess success in reaching target audiences in Los Angeles County. Proposals are due by December 10, 2025.
EVALUATION CRITERIA
4- Minimum 5 years of relevant evaluation experience for project lead
- Cultural responsiveness
- Expertise
- Capacity
REQUIRED DELIVERABLES
Comprehensive mixed-methods evaluation design and implementation
REQUIRED ATTACHMENTS
6- Appendix E – Due Diligence Assessment Form
- Appendix F – Organizational Conflict of Interest Form
- Appendix G – Scope of Work Template
- Appendix H – Work Sample Cover Page
- Appendix I – Proposed Deliverables-Based Budget Template
- Appendix J – Reference List
- Submit to
- Online application system designated by First 5 LA
- Scope location
- Los Angeles, CA
Questions about this RFP
How do I respond to this RFP from First 5 Los Angeles?
Review the full solicitation document for submission requirements, evaluation criteria, and deadlines. The submission deadline is December 10, 2025. The solicitation specifies required deliverables that must be addressed in your response. Be sure to include all required attachments as outlined in the solicitation. Submissions should be delivered to: Online application system designated by First 5 LA. For questions, contact Kevin Proff.
Can small businesses or minority-owned firms bid on this RFP?
Most government agencies, including First 5 Los Angeles in CA, encourage participation from small businesses, minority-owned, women-owned, and disadvantaged business enterprises (MBE/WBE/DBE). Check the full solicitation for any small business participation goals.
What happens after the RFP submission deadline?
After the deadline, the issuing agency reviews all submissions against the stated evaluation criteria. This typically includes a compliance check, technical evaluation, cost analysis, and may involve oral presentations with shortlisted vendors.
Can I ask questions about this solicitation before submitting?
Yes, most solicitations allow vendors to submit questions during a designated period. The primary contact is Kevin Proff. Questions and answers are typically shared with all prospective bidders.
What are the key deliverables?
The solicitation specifies the following deliverables: Comprehensive mixed-methods evaluation design and implementation. Proposals should clearly address how each deliverable will be met.
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What are the evaluation criteria for this solicitation?
This solicitation includes specific evaluation criteria that will be used to score proposals. The criteria include: "Minimum 5 years of relevant evaluation experience for project lead, cultural responsiveness, expertise, capacity" Vendors should carefully align their proposals with each criterion to maximize their score.
Where can I find more RFPs from First 5 Los Angeles?
All active and historical solicitations from First 5 Los Angeles are tracked and searchable. As a county agency, First 5 Los Angeles regularly publishes solicitations. Visit the agency profile to see current open bids, past contracts, vendor relationships, and decision-maker contacts.
What documents are required to bid on this RFP?
Requirements vary by solicitation, but common documents include a technical proposal, cost/price proposal, proof of insurance, relevant certifications, past performance references, and any forms specified in the solicitation. This solicitation specifically requires the following attachments: Appendix E – Due Diligence Assessment Form, Appendix F – Organizational Conflict of Interest Form, Appendix G – Scope of Work Template, Appendix H – Work Sample Cover Page, Appendix I – Proposed Deliv. Review the full document from First 5 Los Angeles for the complete list.
What is the scope of this project?
This solicitation defines a specific project scope. The scope covers the following locations: Los Angeles, CA. Review the full solicitation for detailed scope requirements.