Elmsford Union Free School District Public Relations & Strategic Communications RFP 2026-PR-01
Elmsford Union Free School DistrictSchool · Elmsford, NY- Due
- Aug 31, 2026
- Deadline passed
- Posted
- Aug 19, 2026
- Primary contact
- Todd Currie
The 30-second brief
The Elmsford Union Free School District seeks a public relations agency to serve as its 'Architect of Communications,' managing community engagement, budget vote communications, crisis response, and digital strategy. Proposals are due August 31, 2026.
Strategic Communications Plan, Content calendars, Media pitch cycles, Budget Newsletter, Six-Day Budget Notice, Crisis Playbook, Feature articles, Social media posts
K-12 Educational PR Experience (30), Quality Creativity & Relevance of Portfolio Samples (25), Cost Proposal & Overall Value to the District (20), Qualifications of Assigned Account Team (15), References from Comparable Organizations (10)
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Summary
The Elmsford Union Free School District seeks a public relations agency to serve as its 'Architect of Communications,' managing community engagement, budget vote communications, crisis response, and digital strategy. Proposals are due August 31, 2026.
EVALUATION CRITERIA
REQUIRED DELIVERABLES
8- Strategic Communications Plan
- Content calendars
- Media pitch cycles
- Budget Newsletter
- Six-Day Budget Notice
- Crisis Playbook
- Feature articles
- Social media posts
REQUIRED ATTACHMENTS
7- Executive Summary & Letter of Intent
- Firm Qualifications & K-12 Experience
- Key Personnel Resumes
- Work Samples / Portfolio
- Client References
- Cost Proposal
- Executed Legal Affidavits
REQUIRED STAFFING
Account Executive, back-up coverage personnel
- Submit to
- 98 South Goodwin Avenue, Elmsford, NY 10523
- Scope location
- Elmsford, NY
Questions about this RFP
How do I respond to this RFP from Elmsford Union Free School District?
Review the full solicitation document for submission requirements, evaluation criteria, and deadlines. The submission deadline is August 31, 2026. The solicitation specifies required deliverables that must be addressed in your response. Be sure to include all required attachments as outlined in the solicitation. Submissions should be delivered to: 98 South Goodwin Avenue, Elmsford, NY 10523. For questions, contact Todd Currie.
Can small businesses or minority-owned firms bid on this RFP?
Most government agencies, including Elmsford Union Free School District in NY, encourage participation from small businesses, minority-owned, women-owned, and disadvantaged business enterprises (MBE/WBE/DBE). Check the full solicitation for any small business participation goals.
What happens after the RFP submission deadline?
After the deadline, the issuing agency reviews all submissions against the stated evaluation criteria. This typically includes a compliance check, technical evaluation, cost analysis, and may involve oral presentations with shortlisted vendors.
Can I ask questions about this solicitation before submitting?
Yes, most solicitations allow vendors to submit questions during a designated period. The primary contact is Todd Currie. Questions and answers are typically shared with all prospective bidders.
What staffing is required for this project?
This solicitation outlines specific staffing requirements. The required roles include: Account Executive, back-up coverage personnel. Proposers should demonstrate relevant qualifications and experience for each required role.
What are the key deliverables?
The solicitation specifies the following deliverables: Strategic Communications Plan, Content calendars, Media pitch cycles, Budget Newsletter, Six-Day Budget Notice, Crisis Playbook, Feature articles, Social media posts. Proposals should clearly address how each deliverable will be met.
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What are the evaluation criteria for this solicitation?
This solicitation includes specific evaluation criteria that will be used to score proposals. The criteria include: "K-12 Educational PR Experience (30), Quality Creativity & Relevance of Portfolio Samples (25), Cost Proposal & Overall Value to the District (20), Qualifications of Assigned Account Team (15), Referen..." Vendors should carefully align their proposals with each criterion to maximize their score.
Where can I find more RFPs from Elmsford Union Free School District?
All active and historical solicitations from Elmsford Union Free School District are tracked and searchable. As a school agency, Elmsford Union Free School District regularly publishes solicitations. Visit the agency profile to see current open bids, past contracts, vendor relationships, and decision-maker contacts.
What documents are required to bid on this RFP?
Requirements vary by solicitation, but common documents include a technical proposal, cost/price proposal, proof of insurance, relevant certifications, past performance references, and any forms specified in the solicitation. This solicitation specifically requires the following attachments: Executive Summary & Letter of Intent, Firm Qualifications & K-12 Experience, Key Personnel Resumes, Work Samples / Portfolio, Client References, Cost Proposal, Executed Legal Affidavits. Additionally, proposals should address staffing requirements as outlined in the solicitation. Review the full document from Elmsford Union Free School District for the complete list.
What is the scope of this project?
This solicitation defines a specific project scope. The scope covers the following locations: Elmsford, NY. Review the full solicitation for detailed scope requirements.