Atlantic Beach Tourism Marketing and Public Relations RFP 2026
Town of Atlantic BeachCity · Atlantic Beach, NC- Due
- Mar 27, 2026
- Deadline passed
- Posted
- Mar 13, 2026
- Contract term
- 1 year
- Primary contact
- Katrina Tyer
- (252) 726-2121
The 30-second brief
The Town of Atlantic Beach is seeking proposals from qualified firms to provide comprehensive tourism marketing and public relations services to increase visibility, elevate brand image, and promote tourism growth.
Brand Strategy Development, Advertising Campaigns, Digital Marketing, Market Research, Media Relations, Press Releases, Event Promotion, Reporting and Evaluation
Relevant experience in tourism marketing and public relations, Proven ability to achieve measurable outcomes, Creativity and innovation in marketing strategies, Understanding of the destination and its unique characteristics, Proposed approach to enhancing visibility and brand awareness, Cost-effectiveness and value for money
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Summary
The Town of Atlantic Beach is seeking proposals from qualified firms to provide comprehensive tourism marketing and public relations services to increase visibility, elevate brand image, and promote tourism growth.
EVALUATION CRITERIA
6- Relevant experience in tourism marketing and public relations
- Proven ability to achieve measurable outcomes
- Creativity and innovation in marketing strategies
- Understanding of the destination and its unique characteristics
- Proposed approach to enhancing visibility and brand awareness
- Cost-effectiveness and value for money
REQUIRED DELIVERABLES
8- Brand Strategy Development
- Advertising Campaigns
- Digital Marketing
- Market Research
- Media Relations
- Press Releases
- Event Promotion
- Reporting and Evaluation
- Submit to
- [email protected]
- Duration
- 12 months
- Scope location
- Atlantic Beach, North Carolina
Questions about this RFP
How do I respond to this RFP from Town of Atlantic Beach?
Review the full solicitation document for submission requirements, evaluation criteria, and deadlines. The submission deadline is March 27, 2026. The solicitation specifies required deliverables that must be addressed in your response. Submissions should be delivered to: [email protected]. For questions, contact Katrina Tyer.
Can small businesses or minority-owned firms bid on this RFP?
Most government agencies, including Town of Atlantic Beach in NC, encourage participation from small businesses, minority-owned, women-owned, and disadvantaged business enterprises (MBE/WBE/DBE). Check the full solicitation for any small business participation goals.
What happens after the RFP submission deadline?
After the deadline, the issuing agency reviews all submissions against the stated evaluation criteria. This typically includes a compliance check, technical evaluation, cost analysis, and may involve oral presentations with shortlisted vendors.
Can I ask questions about this solicitation before submitting?
Yes, most solicitations allow vendors to submit questions during a designated period. The primary contact is Katrina Tyer at (252) 726-2121. Questions and answers are typically shared with all prospective bidders.
What are the key deliverables?
The solicitation specifies the following deliverables: Brand Strategy Development, Advertising Campaigns, Digital Marketing, Market Research, Media Relations, Press Releases, Event Promotion, Reporting and Evaluation. Proposals should clearly address how each deliverable will be met.
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What are the evaluation criteria for this solicitation?
This solicitation includes specific evaluation criteria that will be used to score proposals. The criteria include: "Relevant experience in tourism marketing and public relations, Proven ability to achieve measurable outcomes, Creativity and innovation in marketing strategies, Understanding of the destination and it..." Vendors should carefully align their proposals with each criterion to maximize their score.
Where can I find more RFPs from Town of Atlantic Beach?
All active and historical solicitations from Town of Atlantic Beach are tracked and searchable. As a city agency, Town of Atlantic Beach regularly publishes solicitations. Visit the agency profile to see current open bids, past contracts, vendor relationships, and decision-maker contacts.
What is the contract term for this solicitation?
The anticipated contract term is 1 year. Contract terms may include renewal options.
What documents are required to bid on this RFP?
Requirements vary by solicitation, but common documents include a technical proposal, cost/price proposal, proof of insurance, relevant certifications, past performance references, and any forms specified in the solicitation. Review the full document from Town of Atlantic Beach for the complete list.
What is the scope of this project?
This solicitation defines a specific project scope. The scope covers the following locations: Atlantic Beach, North Carolina. Review the full solicitation for detailed scope requirements.