Falmouth Road Race sponsorship renewal
Massachusetts State Lottery | Commonwealth of MassachusettsMassachusetts- Detected
- Aug 25, 2026
- 64 days ago
- Sector
- Community Events & Activities
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From the meeting
The Lottery reported that its first-year sponsorship of the ASICS Falmouth Road Race was successful and that it received significant value from the event. Staff used the race weekend for account signups, promotional tickets, merchandise, and a new branded photo booth. Management said the Lottery is interested in discussing a potential sponsorship for next year, making this a useful follow-on account for event marketing and activation services.
- Meeting date
- August 25, 2026
- Agency
- Massachusetts State Lottery | Commonwealth of Massachusetts
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