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Google Search Ads Used In Beef Campaign

Colorado Beef Council | State of Colorado logoColorado Beef Council | State of Colorado
Document date
Dec 31, 2021
Term
FY21

The 30-second brief

What it covers

The Beef Checkoff funded advertising on Google Search through NCBA’s Beef. It’s What’s For Dinner. campaign to expand consumer reach for beef-focused content in FY21.

Who holds it

Google Search holds this technology contract with Colorado Beef Council | State of Colorado. Its other public contracts on record include work for University School for Profoundly Gifted Pupils Governing Board | State of Nevada and Suny College At Plattsburgh.

What happens next

Term as filed: FY21.

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Contract details

Contract type
Technology
Document date
December 31, 2021
Term
FY21
Vendor
Google Search
Agency
Colorado Beef Council | State of Colorado
Source document
Cattlemen's Beef Board 2021 Annual Report (Report)

Google Search's other public contracts

University School for Profoundly Gifted Pupils Governing Board | State of Nevada, NevadaDavidson Academy Launches Paid Google Search Campaign · Sep 25, 2026UndisclosedSuny College At Plattsburgh, New YorkPlattsburgh Launches Google Search Enrollment Campaign · Sep 14, 2026UndisclosedCity of Fruita, ColoradoFruita Continues Always-On Google Search Advertising · Jul 23, 2026UndisclosedUniversity School for Profoundly Gifted Pupils Governing Board | State of Nevada, NevadaDavidson Academy Reports Google Search Campaign Spending · Mar 6, 2026Hamilton Police Department, IllinoisPolice Recruitment Campaign Spends $37,880 on Google Search · Feb 19, 2026$37.9KAll Google Search contractsVendor profile

More Colorado Beef Council | State of Colorado contracts

North American Meat Institute/new York Beef CouncilVeal Promotion Program Review by Industry Councils · Feb 16, 2026UndisclosedCornell UniversityCornell Awarded 2018 Beef Program ROI Study · Feb 16, 2026UndisclosedNorth American Meat InstituteNCBA Conducts Veal Quality Assurance Program Review · Feb 16, 2026UndisclosedNational Institute for Animal AgricultureAntibiotics Symposium Program Review 2020 · Feb 16, 2026UndisclosedCattlemen's Beef BoardProducer Communications Review by Beef Board in 2017 · Feb 16, 2026UndisclosedAll Colorado Beef Council | State of Colorado activityAgency profile

Questions about this contract

Who was awarded the technology contract by Colorado Beef Council | State of Colorado?

Google Search was awarded this technology contract by Colorado Beef Council | State of Colorado, as recorded on December 31, 2021.

What type of contract is this?

This is a Technology contract, documented as a report record.

Where was this contract approved?

This contract appears in Cattlemen's Beef Board 2021 Annual Report (Report), dated December 31, 2021 from Colorado Beef Council | State of Colorado. Civic IQ extracts contract records directly from agency meeting documents and solicitations.

What other contracts does Google Search hold?

Google Search may hold additional government contracts. View their full contract history, the agencies they serve, and total tracked spend on their Civic IQ vendor profile.

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What is Colorado Beef Council | State of Colorado currently buying?

Explore Colorado Beef Council | State of Colorado's vendors, signed contracts, and active RFPs on their Civic IQ agency profile.

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