Ohio Housing Finance Agency Request for Proposal for Media Services 2025
Ohio Housing Finance AgencyState Housing Authority · Columbus, OH- Due
- Dec 17, 2025
- Deadline passed
- Posted
- Nov 24, 2025
- Duration
- 5 months
- Primary contact
- Janice Wildermuth
The 30-second brief
The Ohio Housing Finance Agency (OHFA) is seeking a strategic media agency to develop and execute a data-driven, multi-channel statewide advertising strategy for its 2026 spring homebuyer programs. Proposals are due December 17, 2025.
Advertising strategy, Media placements, Performance analysis, Flat fee cost proposal
Description of Firm, Qualifications Relative to Scope of Services, Staff References, References, Cost Proposal, Litigation History, Other Qualifications
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Summary
The Ohio Housing Finance Agency (OHFA) is seeking a strategic media agency to develop and execute a data-driven, multi-channel statewide advertising strategy for its 2026 spring homebuyer programs. Proposals are due December 17, 2025.
EVALUATION CRITERIA
7- Description of Firm
- Qualifications Relative to Scope of Services
- Staff References
- References
- Cost Proposal
- Litigation History
- Other Qualifications
REQUIRED DELIVERABLES
4- Advertising strategy
- Media placements
- Performance analysis
- Flat fee cost proposal
REQUIRED ATTACHMENTS
6- Letter of Transmittal
- Table of Contents
- Samples of Work
- Resumes
- Exhibit A
- Exhibit B
- Submit to
- [email protected]
- Scope location
- Ohio
Questions about this RFP
How do I respond to this RFP from Ohio Housing Finance Agency?
Review the full solicitation document for submission requirements, evaluation criteria, and deadlines. The submission deadline is December 17, 2025. The solicitation specifies required deliverables that must be addressed in your response. Be sure to include all required attachments as outlined in the solicitation. Submissions should be delivered to: [email protected]. For questions, contact Janice Wildermuth.
Can small businesses or minority-owned firms bid on this RFP?
Most government agencies, including Ohio Housing Finance Agency in OH, encourage participation from small businesses, minority-owned, women-owned, and disadvantaged business enterprises (MBE/WBE/DBE). Check the full solicitation for any small business participation goals.
What happens after the RFP submission deadline?
After the deadline, the issuing agency reviews all submissions against the stated evaluation criteria. This typically includes a compliance check, technical evaluation, cost analysis, and may involve oral presentations with shortlisted vendors.
Can I ask questions about this solicitation before submitting?
Yes, most solicitations allow vendors to submit questions during a designated period. The primary contact is Janice Wildermuth. Questions and answers are typically shared with all prospective bidders.
What are the key deliverables?
The solicitation specifies the following deliverables: Advertising strategy, Media placements, Performance analysis, Flat fee cost proposal. Proposals should clearly address how each deliverable will be met.
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What are the evaluation criteria for this solicitation?
This solicitation includes specific evaluation criteria that will be used to score proposals. The criteria include: "Description of Firm, Qualifications Relative to Scope of Services, Staff References, References, Cost Proposal, Litigation History, Other Qualifications" Vendors should carefully align their proposals with each criterion to maximize their score.
Where can I find more RFPs from Ohio Housing Finance Agency?
All active and historical solicitations from Ohio Housing Finance Agency are tracked and searchable. As a state housing authority agency, Ohio Housing Finance Agency regularly publishes solicitations. Visit the agency profile to see current open bids, past contracts, vendor relationships, and decision-maker contacts.
What is the contract term for this solicitation?
The anticipated contract term is 5 months. Contract terms may include renewal options.
What documents are required to bid on this RFP?
Requirements vary by solicitation, but common documents include a technical proposal, cost/price proposal, proof of insurance, relevant certifications, past performance references, and any forms specified in the solicitation. This solicitation specifically requires the following attachments: Letter of Transmittal, Table of Contents, Samples of Work, Resumes, Exhibit A, Exhibit B. Review the full document from Ohio Housing Finance Agency for the complete list.
What is the scope of this project?
This solicitation defines a specific project scope. The scope covers the following locations: Ohio. Review the full solicitation for detailed scope requirements.