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Request for Proposal – Graphic Design & Branding Materials

Jefferson County
Due
Jan 30, 2026
Deadline passed
Posted
Dec 5, 2025

The 30-second brief

What they're buying

Jefferson County, West Virginia is seeking proposals from qualified vendors to design and deliver a cohesive suite of modern, accessible, and scalable branding materials. The selected vendor will create logos, letterheads, banners, and business cards. Proposals must include design samples, a minimum of three samples per item, and a commitment to five revisions per item.

What you must deliver

Logos, letterheads, banners, business cards, vector-based formats (SVG, EPS, AI), print (PDF) and digital (PNG, JPG) formats.

How it's scored

Alignment with Jefferson County's branding and modernization goals, Demonstrated ADA compliance in design, Quality and scalability of vector-based deliverables, Creativity, usability, and civic engagement potential, Transparency of pricing and revision process, Responsiveness and proposed timeline, Quality of submitted sample design for Jefferson County

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Summary

Jefferson County, West Virginia is seeking proposals from qualified vendors to design and deliver a cohesive suite of modern, accessible, and scalable branding materials.

The selected vendor will create logos, letterheads, banners, and business cards. Proposals must include design samples, a minimum of three samples per item, and a commitment to five revisions per item.

EVALUATION CRITERIA

9
  • Alignment with Jefferson County's branding and modernization goals
  • Demonstrated ADA compliance in design
  • Quality and scalability of vector-based deliverables
  • Creativity
  • Usability
  • Civic engagement potential
  • Transparency of pricing and revision process
  • Responsiveness and proposed timeline
  • Quality of submitted sample design for Jefferson County

REQUIRED DELIVERABLES

6
  • Logos
  • Letterheads
  • Banners
  • Business cards
  • Vector-based formats (SVG, EPS, AI)
  • Print (PDF) and digital (PNG, JPG) formats

REQUIRED ATTACHMENTS

9
  • Cover Letter
  • Company Overview
  • Custom Sample Design Submission
  • Project Timeline & Milestones
  • Itemized Cost Breakdown
  • Design Tools & Deliverables
  • Compliance Certifications
  • Ownership & Rights Confirmation
  • References
Reported agency
JEFFERSON COUNTY COMMISSION

Questions about this RFP

How do I respond to this RFP from Jefferson County?

Review the full solicitation document for submission requirements, evaluation criteria, and deadlines. The submission deadline is January 30, 2026. The solicitation specifies required deliverables that must be addressed in your response. Be sure to include all required attachments as outlined in the solicitation.

Can small businesses or minority-owned firms bid on this RFP?

Most government agencies, including Jefferson County in WV, encourage participation from small businesses, minority-owned, women-owned, and disadvantaged business enterprises (MBE/WBE/DBE). Check the full solicitation for any small business participation goals.

What happens after the RFP submission deadline?

After the deadline, the issuing agency reviews all submissions against the stated evaluation criteria. This typically includes a compliance check, technical evaluation, cost analysis, and may involve oral presentations with shortlisted vendors.

What are the key deliverables?

The solicitation specifies the following deliverables: Logos, letterheads, banners, business cards, vector-based formats (SVG, EPS, AI), print (PDF) and digital (PNG, JPG) formats.. Proposals should clearly address how each deliverable will be met.

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What are the evaluation criteria for this solicitation?

This solicitation includes specific evaluation criteria that will be used to score proposals. The criteria include: "Alignment with Jefferson County's branding and modernization goals, Demonstrated ADA compliance in design, Quality and scalability of vector-based deliverables, Creativity, usability, and civic engage..." Vendors should carefully align their proposals with each criterion to maximize their score.

Where can I find more RFPs from Jefferson County?

All active and historical solicitations from Jefferson County are tracked and searchable. As a county agency, Jefferson County regularly publishes solicitations. Visit the agency profile to see current open bids, past contracts, vendor relationships, and decision-maker contacts.

What documents are required to bid on this RFP?

Requirements vary by solicitation, but common documents include a technical proposal, cost/price proposal, proof of insurance, relevant certifications, past performance references, and any forms specified in the solicitation. This solicitation specifically requires the following attachments: Cover Letter, Company Overview, Custom Sample Design Submission, Project Timeline & Milestones, Itemized Cost Breakdown, Design Tools & Deliverables, Compliance Certifications, Ownership & Rights Conf. Review the full document from Jefferson County for the complete list.

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