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District of Mackenzie Explore Mackenzie Marketing Strategy Implementation RFP DOM-26-05 2026

District of Mackenzie logoDistrict of Mackenzie
Due
Sep 4, 2026
Deadline passed
Posted
Aug 6, 2026
Primary contact
Rachelle Richman

The 30-second brief

What they're buying

The District of Mackenzie is soliciting proposals under RFP DOM-26-05 for the implementation of its 'Explore Mackenzie' Marketing Strategy. The project focuses on tourism growth, investment attraction, workforce attraction, and economic diversification. Key deliverables include the design and development of a new Explore Mackenzie website with mobile responsiveness and analytics, professional photography and videography, content creation with Indigenous-inclusive messaging, graphic design for branding layouts, and digital campaign implementation including media buys and performance tracking. The budget for this project is not to exceed $300,000.00. Proposals are due by 3:00 pm PST on September 04, 2026, and must be submitted to Rachelle Richman, Economic Development Coordinator.

What you must deliver

Website Development, Photography & Videography, Content Creation, Graphic Design & Branding, Digital Campaign Implementation, Ongoing Support

How it's scored

Expertise and Qualifications (35), Workplan and Schedule (25), Budget (25), Value added (15)

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Summary

The District of Mackenzie is soliciting proposals under RFP DOM-26-05 for the implementation of its 'Explore Mackenzie' Marketing Strategy.

The project focuses on tourism growth, investment attraction, workforce attraction, and economic diversification. Key deliverables include the design and development of a new Explore Mackenzie website with mobile responsiveness and analytics, professional photography and videography, content creation with Indigenous-inclusive messaging, graphic design for branding layouts, and digital campaign implementation including media buys and performance tracking. The budget for this project is not to exceed $300,000.00. Proposals are due by 3:00 pm PST on September 04, 2026, and must be submitted to Rachelle Richman, Economic Development Coordinator.

EVALUATION CRITERIA

Expertise and Qualifications35
Workplan and Schedule25
Budget25
Value added15

REQUIRED DELIVERABLES

6
  • Website Development
  • Photography & Videography
  • Content Creation
  • Graphic Design & Branding
  • Digital Campaign Implementation
  • Ongoing Support

REQUIRED ATTACHMENTS

8
  • Appendix A – Proponent Information and Agreement Form
  • Background information
  • Relevant qualifications
  • Project experiences
  • References
  • Proposal
  • Timeline
  • Budget
Submit to
Mackenzie, BC
Scope location
Mackenzie, BC

Questions about this RFP

How do I respond to this RFP from District of Mackenzie?

Review the full solicitation document for submission requirements, evaluation criteria, and deadlines. The submission deadline is September 4, 2026. The solicitation specifies required deliverables that must be addressed in your response. Be sure to include all required attachments as outlined in the solicitation. Submissions should be delivered to: Mackenzie, BC. For questions, contact Rachelle Richman.

Can small businesses or minority-owned firms bid on this RFP?

Most government agencies, including District of Mackenzie in BC, encourage participation from small businesses, minority-owned, women-owned, and disadvantaged business enterprises (MBE/WBE/DBE). Check the full solicitation for any small business participation goals.

What happens after the RFP submission deadline?

After the deadline, the issuing agency reviews all submissions against the stated evaluation criteria. This typically includes a compliance check, technical evaluation, cost analysis, and may involve oral presentations with shortlisted vendors.

Can I ask questions about this solicitation before submitting?

Yes, most solicitations allow vendors to submit questions during a designated period. The primary contact is Rachelle Richman. Questions and answers are typically shared with all prospective bidders.

What are the key deliverables?

The solicitation specifies the following deliverables: Website Development, Photography & Videography, Content Creation, Graphic Design & Branding, Digital Campaign Implementation, Ongoing Support. Proposals should clearly address how each deliverable will be met.

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What are the evaluation criteria for this solicitation?

This solicitation includes specific evaluation criteria that will be used to score proposals. The criteria include: "Expertise and Qualifications (35), Workplan and Schedule (25), Budget (25), Value added (15)" Vendors should carefully align their proposals with each criterion to maximize their score.

Where can I find more RFPs from District of Mackenzie?

All active and historical solicitations from District of Mackenzie are tracked and searchable. As a city agency, District of Mackenzie regularly publishes solicitations. Visit the agency profile to see current open bids, past contracts, vendor relationships, and decision-maker contacts.

What documents are required to bid on this RFP?

Requirements vary by solicitation, but common documents include a technical proposal, cost/price proposal, proof of insurance, relevant certifications, past performance references, and any forms specified in the solicitation. This solicitation specifically requires the following attachments: Appendix A – Proponent Information and Agreement Form, Background information, relevant qualifications, project experiences, references, Proposal, Timeline, Budget. Review the full document from District of Mackenzie for the complete list.

What is the scope of this project?

This solicitation defines a specific project scope. The scope covers the following locations: Mackenzie, BC. Review the full solicitation for detailed scope requirements.

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