Town of Gray Branding and Marketing Services RFQ 2025
Town of GrayCity · Gray, ME- Due
- Jun 11, 2025
- Deadline passed
- Posted
- May 28, 2025
- Primary contact
- Denise M. Clavette
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THE 30-SECOND BRIEF
The Town of Gray is seeking proposals from qualified vendors for branding and marketing services, including brand development, marketing strategy, digital content creation, and public communication.
Brand Style Guide, Marketing Plan, Graphic design and content development support, Community relations resources and strategies, Town-wide marketing strategies and brand advancement advice, Digital content development assistance
Qualifications and experience of the Proposer and proposal content, Capabilities of the Proposer and project team, Prior history, and/or experience with Proposer, Reference checks regarding timely and efficiently completed projects and ability to collaborate
SUMMARY
The Town of Gray is seeking proposals from qualified vendors for branding and marketing services, including brand development, marketing strategy, digital content creation, and public communication.
EVALUATION CRITERIA
Qualifications and experience of the Proposer and proposal content, Capabilities of the Proposer and project team, Prior history, and/or experience with Proposer, Reference checks regarding timely and efficiently completed projects and ability to collaborate
REQUIRED DELIVERABLES
6- Brand Style Guide
- Marketing Plan
- Graphic design and content development support
- Community relations resources and strategies
- Town-wide marketing strategies and brand advancement advice
- Digital content development assistance
REQUIRED ATTACHMENTS
5- Cover Letter
- Key Personnel Resumes
- Summary of Demonstrated Experience
- Process Description
- Pricing Schedule
REQUIRED STAFFING
Key Personnel
- Submit to
- electronically
- Scope location
- Gray, Maine
Questions about this RFP
How do I respond to this RFQ from Town of Gray?
Review the full solicitation document for submission requirements, evaluation criteria, and deadlines. The submission deadline is June 11, 2025. The solicitation specifies required deliverables that must be addressed in your response. Be sure to include all required attachments as outlined in the solicitation. Submissions should be delivered to: electronically. For questions, contact Denise M. Clavette.
Can small businesses or minority-owned firms bid on this RFQ?
Most government agencies, including Town of Gray in ME, encourage participation from small businesses, minority-owned, women-owned, and disadvantaged business enterprises (MBE/WBE/DBE). Check the full solicitation for any small business participation goals.
What happens after the RFQ submission deadline?
After the deadline, the issuing agency reviews all submissions against the stated evaluation criteria. This typically includes a compliance check, technical evaluation, cost analysis, and may involve oral presentations with shortlisted vendors.
Can I ask questions about this solicitation before submitting?
Yes, most solicitations allow vendors to submit questions during a designated period. The primary contact is Denise M. Clavette. Questions and answers are typically shared with all prospective bidders.
What staffing is required for this project?
This solicitation outlines specific staffing requirements. The required roles include: Key Personnel. Proposers should demonstrate relevant qualifications and experience for each required role.
What are the key deliverables?
The solicitation specifies the following deliverables: Brand Style Guide, Marketing Plan, Graphic design and content development support, Community relations resources and strategies, Town-wide marketing strategies and brand advancement advice, Digital content development assistance. Proposals should clearly address how each deliverable will be met.
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What are the evaluation criteria for this solicitation?
This solicitation includes specific evaluation criteria that will be used to score proposals. The criteria include: "Qualifications and experience of the Proposer and proposal content, Capabilities of the Proposer and project team, Prior history, and/or experience with Proposer, Reference checks regarding timely and..." Vendors should carefully align their proposals with each criterion to maximize their score.
Where can I find more RFPs from Town of Gray?
All active and historical solicitations from Town of Gray are tracked and searchable. As a city agency, Town of Gray regularly publishes solicitations. Visit the agency profile to see current open bids, past contracts, vendor relationships, and decision-maker contacts.
What documents are required to bid on this RFQ?
Requirements vary by solicitation, but common documents include a technical proposal, cost/price proposal, proof of insurance, relevant certifications, past performance references, and any forms specified in the solicitation. This solicitation specifically requires the following attachments: Cover Letter, Key Personnel Resumes, Summary of Demonstrated Experience, Process Description, Pricing Schedule. Additionally, proposals should address staffing requirements as outlined in the solicitation. Review the full document from Town of Gray for the complete list.
What is the scope of this project?
This solicitation defines a specific project scope. The scope covers the following locations: Gray, Maine. Review the full solicitation for detailed scope requirements.