MYPR Retained as Vail's PR Agency for 2026

MYPR continues as Vail's public relations agency for 2026, leading earned and paid media outreach, influencer programming, and key communications strategy with national and regional outlets.

Document date · February 19, 2026

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Scope & details

The full contract record, as filed.

Contract type

PROFESSIONAL_SERVICES

Contract term

2026 (Q1-Q4 Public Relations)

Renewal date

2027-02-18

Renewal

Ongoing annual PR agency-of-record relationship; renewals reviewed as part of budget cycle.

Document type

Agenda

Source document

Vail Local Marketing District Advisory Council Meeting Agenda February 2026

Frequently asked questions

Common questions about this contract, answered from the record.

Who was awarded the professional services contract by Town of Vail?

MYPR was awarded this professional services contract by Town of Vail, as recorded on February 19, 2026.

What type of contract is this?

This is a Professional Services contract, documented as a agenda record.

Where was this contract approved?

This contract appears in Vail Local Marketing District Advisory Council Meeting Agenda February 2026 (Agenda), dated February 19, 2026 from Town of Vail. Civic IQ extracts contract records directly from agency meeting documents and solicitations.

What other contracts does MYPR hold?

MYPR may hold additional government contracts. View their full contract history, the agencies they serve, and total tracked spend on their Civic IQ vendor profile.

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What is Town of Vail currently buying?

Explore Town of Vail's vendors, signed contracts, and active RFPs on their Civic IQ agency profile.

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