SMART Recruitment Advertising Marketing and Media Planning RFP 2021
Suburban Mobility Authority For Regional Transportation, Detroit, MI·Special District
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- Contract Term
- 3 years
- Scope Location
- United States, Michigan, Wayne County
SUMMARY
The Suburban Mobility Authority For Regional Transportation (SMART) is seeking an agency to provide comprehensive recruitment advertising, marketing, media planning, and management services. The scope includes developing digital media strategy and implementation as needed to support public transportation in Southeast Michigan. SMART intends to establish a three (3) year base contract with two (2) one-year options. Proposals are sought from organizations that understand the role of SMART and the importance of public transit in Wayne County and the broader Michigan region. Submissions are due by October 13, 2021.
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Work in government? Get Civic IQ free →Frequently asked questions
Common questions about this solicitation, answered from the record.
How do I respond to this RFP from Suburban Mobility Authority For Regional Transportation?
Review the full solicitation document for submission requirements, evaluation criteria, and deadlines. The submission deadline is October 13, 2021.
Where can I find more RFPs from Suburban Mobility Authority For Regional Transportation?
All active and historical solicitations from Suburban Mobility Authority For Regional Transportation are tracked and searchable. As a special district agency, Suburban Mobility Authority For Regional Transportation regularly publishes solicitations. Visit the agency profile to see current open bids, past contracts, vendor relationships, and decision-maker contacts.
What is the contract term for this solicitation?
The anticipated contract term is 3 years. Contract terms may include renewal options.
What documents are required to bid on this RFP?
Requirements vary by solicitation, but common documents include a technical proposal, cost/price proposal, proof of insurance, relevant certifications, past performance references, and any forms specified in the solicitation. Review the full document from Suburban Mobility Authority For Regional Transportation for the complete list.
Can small businesses or minority-owned firms bid on this RFP?
Most government agencies, including Suburban Mobility Authority For Regional Transportation in MI, encourage participation from small businesses, minority-owned, women-owned, and disadvantaged business enterprises (MBE/WBE/DBE). Check the full solicitation for any small business participation goals.
What happens after the RFP submission deadline?
After the deadline, the issuing agency reviews all submissions against the stated evaluation criteria. This typically includes a compliance check, technical evaluation, cost analysis, and may involve oral presentations with shortlisted vendors.
What is the scope of this project?
This solicitation defines a specific project scope. The scope covers the following locations: United States, Michigan, Wayne County. Review the full solicitation for detailed scope requirements.
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