City of Beverly Hills AgendaPacket Special Meeting of the City Council Liaison / CVB Marketing Committee 2026-06-16
City continues multimillion-dollar CVB tourism contract
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Description
The City of Beverly Hills continues its contract with the Beverly Hills Conference and Visitor Bureau for up to $4,663,863 in FY 2025-2026 to deliver tourism and marketing programs funded by transient occupancy tax. The agreement covers domestic and international promotion, group sales, public relations, and digital campaigns to drive visitor spending in the city.
Contract Details
Contract Amount
Not to exceed $4,663,863
Vendor
BEVERLY HILLS CONFERENCE & VISITOR BUREAU
Agency
City of Beverly Hills, CA
Contract Type
PROFESSIONAL_SERVICES
Document Date
June 16, 2026
Contract Term
Fiscal Year 2025-2026
Renewal Date
2026-06-30
Renewal Info
FY 25/26 CVB workplan and contracts were approved by City Council in June 2025 with a not-to-exceed amount of $4,663,863; unused funds may be proposed for one-time initiatives in future workplans.
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