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LICENSEAPPROVED

MARTA Business Management Committee Meeting Minutes April 23, 2026

MARTA OKs Five-Year Billboard License With Hawks

$298,384.08Metro Atlanta Rapid Transit AuthorityATLANTA HAWKSApril 23, 2026

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Motive logo
Veritone logo
TerraCycle logo
Cyvl logo
WithersRavenel logo
Derivita logo
Comcate logo
SafeTouch logo
IANS Research logo
Motive logo
Veritone logo
TerraCycle logo
Cyvl logo
WithersRavenel logo
Derivita logo
Comcate logo
SafeTouch logo
IANS Research logo
Motive logo
Veritone logo
TerraCycle logo
Cyvl logo
WithersRavenel logo
Derivita logo
Comcate logo
SafeTouch logo
IANS Research logo

Description

MARTA approved a five-year revenue-generating license agreement with the Atlanta Hawks worth $298,384.08 for continued operation of an electronic billboard and associated power and data line on Parcel D2108Y at 90 Centennial Olympic Park Drive. The agreement features 3% annual fee escalations and is subject to FTA concurrence because of the federal interest in the property.

Contract Details

Contract Amount

$298,384.08

Vendor

ATLANTA HAWKS

Agency

Metro Atlanta Rapid Transit Authority, GA

Contract Type

LICENSE

Document Date

April 23, 2026

Contract Term

Five (5) years

Renewal Info

Five-year license agreement for Parcel D2108Y with initial annual fee of $56,202 and 3% annual escalations, generating $298,384.08 over the term; no specific renewal options stated.

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