First 5 California | State of California Awards Professional Services Contract to Rescue Agency (August 2023)
First 5 California | State of CaliforniaState · CA- Disclosed value
- $67 million
- From report
- Approved
- Aug 17, 2023
The 30-second brief
First 5 California approved a $67 million media and public relations contract with Rescue Agency, executed in October 2021 and running through June 8, 2024, to conduct statewide public education campaigns such as Dragon Song and Stronger Starts. The agreement covers creative development, paid and earned media, and public relations activities focused on early childhood well-being.
Rescue Agency holds this professional services contract with First 5 California | State of California. Its other public contracts on record include work for Will County and California Health & Human Services Agency - Center for Data Insights and Innovation.
Term as filed: Executed October 2021; expires June 8, 2024.
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Contract details
- Contract type
- Professional Services
- Amount
- $67 million
- Document date
- August 17, 2023
- Term
- Executed October 2021; expires June 8, 2024
- Vendor
- Rescue Agency
- Source document
- First 5 California Public Education and Outreach Mid-Campaign Update Report August 2023 (Report)
Rescue Agency's other public contracts
More First 5 California | State of California contracts
Questions about this contract
Who was awarded the professional services contract by First 5 California | State of California?
Rescue Agency was awarded this professional services contract by First 5 California | State of California, as recorded on August 17, 2023. The contract value is $67 million.
How much is the Rescue Agency contract with First 5 California | State of California worth?
The Rescue Agency contract with First 5 California | State of California is valued at $67 million, covering professional services work.
What type of contract is this?
This is a Professional Services contract, documented as a report record.
Where was this contract approved?
This contract appears in First 5 California Public Education and Outreach Mid-Campaign Update Report August 2023 (Report), dated August 17, 2023 from First 5 California | State of California. Civic IQ extracts contract records directly from agency meeting documents and solicitations.
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What other contracts does Rescue Agency hold?
Rescue Agency may hold additional government contracts. View their full contract history, the agencies they serve, and total tracked spend on their Civic IQ vendor profile.
What is First 5 California | State of California currently buying?
Explore First 5 California | State of California's vendors, signed contracts, and active RFPs on their Civic IQ agency profile.