Metropolitan Park District Board of Park Commissioners Minutes April 2026
Park Board Renews $850K Media Buying Contract
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Description
The Board of Park Commissioners approved Resolution P21-26 authorizing Merlino Media Group to provide media buying services for Parks Tacoma in the amount of $850,000. The final-year contract supports coordinated digital advertising campaigns for Point Defiance Zoo & Aquarium and Northwest Trek Wildlife Park to drive attendance and revenue.
Contract Details
Contract Amount
$850,000
Vendor
MERLINO MEDIA GROUP
Agency
Tacoma Metropolitan Park District, WA
Contract Type
PROFESSIONAL_SERVICES
Document Date
April 13, 2026
Contract Term
Final year under a previously approved competitive RFP
Renewal Info
Contract is in the final year of a previously approved competitively bid RFP-based agreement; no further renewal terms were described.
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