The Vice President for Enrollment Management and Strategic Communications presented detailed Spring and projected Fall 2026 enrollment data, noting a 2% overall spring increase, strong Pell-eligible student retention at 94%, and mixed patterns in new freshmen, transfer, and graduate applications and deposits. She underscored that the overarching objective is sustainability amid flat in-state and declining out-of-state undergraduate applications, along with growth in transfer and graduate segments. While no specific contracts are mentioned, the depth of analytics and emphasis on sustainability point to ongoing needs in enrollment management strategy, market research, and data analytics to optimize recruitment and retention. Consulting firms, CRM/enrollment-tech vendors, and analytics providers can look to engage around out-of-state and international recruitment, transfer pipelines, and further enhancement of retention initiatives informed by these metrics.

Pell-eligible retention gains were attributed to an Institution Wide Barrier Review and Pell Initiat...