Beverly Hills City Council Liaison / CVB Marketing Committee Special Meeting Agenda Packet February 2026
BHCVB Partners with Expedia Group for Global Ad Co-ops
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Description
The BHCVB partnered with Expedia Group Advertising for Fall 2025 and Spring 2026 digital media co-ops, investing $36,000 and $35,000 respectively in global campaigns promoting travel to Beverly Hills.
Contract Details
Contract Amount
$36,000 (Fall 2025); $35,000 (Spring 2026)
Vendor
EXPEDIA GROUP ADVERTISING
Agency
City of Beverly Hills, CA
Contract Type
TECHNOLOGY
Document Date
February 23, 2026
Contract Term
Fall 2025: September 1 – December 31, 2025; Spring 2026: March 2 – June 30, 2026
Renewal Date
2026-06-30
Renewal Info
Executed as periodic campaign-specific media buys; new contracts or extensions executed per campaign cycle.
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