Sway Communications Marketing Contract Considered for Extension
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Description
Kentucky State University reviewed a proposed continuation of its marketing services contract with Sway Communications, tied to the online program initiative shared with Magellan. The combined contracts project $8.4 million in revenue against $7.6 million in expenses, yielding an estimated $788,000 net.
Contract Details
Contract Amount
part of $8.4 million projected revenue, $7.6 million projected expense; net $788,000
Vendor
SWAY COMMUNICATIONS
Agency
Kentucky State University, KY
Contract Type
PROFESSIONAL_SERVICES
Document Date
December 4, 2025
Renewal Info
Discussed as a continuing contract aligned with Magellan’s online program services, with expenses incorporated into the broader initiative and an extension to be voted on at the Board’s next meeting.
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More from Kentucky State University
kentucky_state_university_board_of_regents_regular.pdf
kentucky_state_university_board_of_regents_regular.pdf
Kentucky State University Board of Regents Regular Meeting Minutes December 2025
Kentucky State University Board of Regents Regular Meeting Minutes December 2025
Kentucky State University Board of Regents Finance & Advancement Committee Meeting Minutes Dec 2025
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