Media Purchase Agreement for Water Conservation Campaign
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Description
TRWD management recommends approving a $1,600,000 agreement with RO Two Media, LLC to manage media purchases for the regional “Water Is Awesome” water conservation campaign. The contract covers spring and summer 2024 media flights and is cost-shared with the City of Dallas and NTMWD, with TRWD’s commitment up to $700,000.
Contract Details
Contract Amount
$1,600,000
Vendor
RO TWO MEDIA LLC
Agency
TARRANT REGIONAL WATER DISTRICT A WCID, TX
Contract Type
PROFESSIONAL_SERVICES
Document Date
October 21, 2025
Contract Term
Spring campaign May–June 2024 and summer campaign June–September 2024 (within FY 2024)
Renewal Date
2024-09-30
Renewal Info
Campaign-specific agreement for FY 2024 spring and summer flights; no explicit renewal options are described.
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Issuing Agency
Utility District
Fort Worth, TX
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